An indie software studio · Keralam, India
/serˌənˈdipədē/ — n. the art of finding what you weren’t looking for. We ship small, opinionated products — made slowly enough to care, quickly enough to matter.
— written down so we notice when we drift.
The best tools carry a point of view. They make choices, say no to things, and let you feel the presence of a mind behind them.
Perfect is the enemy of shipped. Quality is impossible in isolation — it needs contact with reality, early and often.
Every feature is furniture in a room. A few well-chosen pieces make it livable; keep adding and soon you can’t walk through it.
We choose autonomy over unicorn dreams. Within what a small team can build, we compete on taste, speed, and conviction.
Revenue is not a dirty word. It’s what keeps the lights on, the studio independent, and the work honest.
The gap between what a tiny, motivated group can ship today versus ten years ago is enormous. We lean into it.
— 5 things on the web.
studio favourites
— how one founder figures out what he actually believes.
What a few days of building with agents taught me. Writing the code is not the bottleneck anymore. The bottleneck is keeping the work attached to the right problem, and making sure nothing slips between "I fixed it" and "this actually shipped".
Read the essayWhere I land on the vibe coding debate. It is a real force multiplier, and it is also just another abstraction layer. Which means the old skill of digging down a layer when things break still matters.
Read the essayAn attempt at writing down the principles that guide how I build software at Serendipity Labs. Not prescriptions — just honest markers of where my head is at right now.
Read the essay3 essays so far · more brewing ☕
var team = [
{ name: "Krishna Sangeeth", role: "chief problem solver" },
{ name: "Devapriya", role: "intern · rapidcart" },
{ name: "Supriya Jadhav", role: "growth intern · rapidcart" },
{ name: "Joel B Eapen", role: "intern . keam app" }
]
